Cariloha opened its doors at popular Pier 39 new Fisherman’s Wharf in San Francisco. This new Cariloha store is the second U.S. resort store found in a non-cruise location — the first being in Las Vegas, Nevada.
The Del Sol Pier 39 store (sister brand to Cariloha) is located toward the rear end of the pier, by the sea lions and carousel, and the new Cariloha store is found in the middle of the pier, next to the famous crepe store, where everyone who visits Pier 39 has to walk by.
Cariloha Pier 39 store managers plan on taking advantage of the close proximity to the Del Sol store, which will allow both retail brands to plan and coordinate various cross promotions, as this Pier 39 location will be another hot spot for international clientele and year-round tourism.